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[Editor’s note: Welcome to a new feature in EDM Today. Over the coming issues, we will conduct interviews with EDM industry
leaders, OEMs, users, and industry associations that work to shape the future of our EDM community. We hope that you will fi nd
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EDM Today Magazine In this inaugural interview, EDM Today sat down with Mr. Kazuhiro
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the interviews interesting, and the insights shared by our contributors to be valuable to your strategic decision making.]

Matsushita, Director of Precision Machine Division at Seibu.

In his role as Director, he is responsible for many different areas of manage-
ment. He manages the sales departments dealing with both domestic and
international sales. Additionally, he manages and guides all other Precision
Machine Division departments, including manufacturing, R&D, quality control,
human resources, and even accounting.
EDM Today Magazine
EDM Today Magazine His business acumen led him to working in the region to develop the Chinese
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With a background in engineering, Mr. Matsushita spent time in both
Taiwan and China involved in installation, training and customer support.
market for Seibu equipment. After successful time spent in Taiwan and China,
he returned to the factory where he was promoted to General Manager of
overseas sales, and ultimately promoted to Director.

In the interview, Mr. Matsushita shares his perspectives on Seibu manage-
ment philosophy and his view of the future of our industry.
Kazuhiro Matsushita

EDT: In 1986, there was a decision to take Seibu public. One of our fundamental principles is: Unwavering Trust
Opens Tomorrow. This means that earning the trust of
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What was the thought process in doing this?
customers, dealers, and distributors will lead to a better
KM: Seibu has been in operation since 1927. The main
tomorrow. All Seibu employees know this principle and
idea in going public was to foster growth, particularly at a
work daily to engender that trust.
global level. We believe the decision was sound. We have
gained recognition not only in Japan, but in many other
EDT: We understand that there are three different
business units at Seibu. Are these units completely
parts of the world. That recognition has also helped us to
fi nd many business partners that have been instrumental
separate, or do they interact with each other?
in helping us to grow.
KM: Each of our business units produce products for
different industries and are completely independent.
EDT: It is amazing that Seibu has been in business for
However, having the diversity of three different industries
almost 100 years. What do you attribute to this longevity?
gives us great economic strength and the ability to
KM: I think it relates to our core corporate culture and
withstand economic cycle downturns that impact all
EDM Today Magazine EDM Today Magazine EDM Today, Fall 2023 Issue
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the work done by corporate leadership over the years.
industries over time. As for horizontal connections
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