Page 63 - EDM Today Winter 2025

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He rolled up his sleeves and got to work. EDM Today Magazine
EDM Today Magazine Although Dave has retired as Executive Vice President,
Dave’s record of success attracted Sodick’s attention.
In 2002, Dave was offered the role of President of
he is staying on in an advisory capacity. Dave
summarized that he is proud of the Sodick team
Sodick America. He looked closely at the Sodick
organization. He loved the technology, but saw that
and their accomplishments. He expressed comfort
improvements could be made in areas related to
in knowing that Sodick is in good hands under Mark
Sanhamel’s leadership.
customer service. He believed that he could be an
asset. He decided to accept the position with Sodick.
achievements. We wish him well in retirement.
With fantastic Sodick technology already in place, EDM Today applauds Dave’s remarkable career and
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Dave focused on creating a customer-centric culture,
specifi cally in technical support and service.
Those ideas led to SodickCare+, an
extended warranty program that can
provide up to six years of bumper-to-
bumper warranty coverage. The pro-
gram also allowed the warranty to be
transferred if the machine was sold.
Combined with the 10-Year Position-
ing Accuracy Guarantee, this unique
to the industry coverage proved to
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customers that Sodick had confi -
dence in their equipment. Later, Dave
applied the same customer-focused
principles to the creation of the
Sodick Consumables Sales Group.
Fast-forward 22 years, and Dave’s
successes speak for themselves.
Today, Sodick has become the North
American market leader.
In looking back at his career,
EDM Today asked Dave what
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accomplishments he is most proud
of. He thought for a moment and
responded that he is extremely
proud of the turnarounds that he
led at each company he worked at.
He expressed great satisfaction at
creating early acceptance for linear
motor technology on EDM machines.
Today, linear motor machines are
recognized as being of the highest
quality. Yet, as something different,
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customers were cautious when they
were fi rst introduced. However, the
strategy of introducing the 10-Year
Positioning Accuracy Guarantee
and the creation of SodickCare+,
along with a transferrable “bumper-
to-bumper” warranty extension,
was genius.

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EDM Today, Winter 2025 Issue